Gender Pay Gap Reporting

Gender Pay Gap Reporting 2024

Download the PDF version of the report here.

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Gender Pay Gap reporting was introduced to encourage organisations to review internal pay disparities. The aim of this report is to eventually eliminate the pay differential between men and women. Build-A-Bear Workshop has been preparing these reports since April 2018 when all UK companies were required to share their findings. Over the years we have used the results to enhance our performance review strategies and review our recruitment processes.

At Build-A-Bear Workshop, our Mission is to ‘Add a Little More Heart Illustration to Life.’ As such, our Core Values put people at the heart of what we do. The past year has seen this message driven even further through our strategic goals and the evolution of our Core Values - we are committed to treating everyone fairly, by valuing the diversity, individuality and background of all associates, Guests and business partners irrespective of their background, and to giving associates opportunities for development based on performance.


About Build-A-Bear Workshop

Build-A-Bear is a multi-generational global brand focused on its mission to "add a little more heart to life" appealing to a wide array of consumer groups who enjoy the personal expression in making their own "furry friends" to celebrate and commemorate life moments. Nearly 500 interactive brick-and-mortar experience locations operated through a variety of formats provide guests of all ages a hands-on entertaining experience, which often fosters a lasting and emotional brand connection. The company also offers engaging e-commerce/digital purchasing experiences on buildabear.com and its age- gated, adult-focused "Bear Cave". In addition, extending its brand power beyond retail, Build-A-Bear Entertainment, a subsidiary of Build-A-Bear Workshop, Inc., is dedicated to creating engaging content for kids and adults that fulfills the company's mission.

We challenge every associate to contribute wherever possible to our culture, our communities and our business success. In other words, no matter the role, we keep our values at the heart of everything we do. It is our philosophy of ownership and accountability, as well as a call to action in connection with all seven of our Core Values

  • GIVE
    Make our communities a better place to live, work and play through contributions of time and talent.
  • ACHIEVE
    Push beyond what seems possible. Attain maximum results.
  • COLLABORATE
    Trust your teammates and work together to achieve common goals. Seek the opinion of others. Take accountability for your actions.
  • EMBRACE
    Value the diversity, individuality and background of associates, guests, and business partners. Cultivate an environment of inclusion.
  • LEARN
    Be intellectually curious. Own your development. Listen actively and seek opportunities to improve professionally and personally.
  • CELEBRATE
    Acknowledge success, recognize individual and team contributions and have fun along the way.
  • WIN
    Consistently demonstrate relentless drive to enhance value for stakeholders. With tenacity, passion and focus, overcome all obstacles and attain excellence.